PEOPLE

These are the people who crack the code, find the magic
nurture your message, and break through the obstacles to
strike at the heart of your audience. Meet your family.

MICHEL
TAWIL

Communication Catalyst
AKA – VP MarCom

Marketing and Communication professional with more than 20 years of experience across diverse organizations in the Middle East & African markets. Started his career in advertising with Publicis, handling international clients such Nestle, Audi and Panasonic. He then moved to British American Tobacco where he held different senior regional roles in brand marketing, strategy and sales.

Background: British American Tobacco, Department of Culture and Tourism in Abu Dhabi, Publicis.

Attributes: Strategic, insights master, inspiring and inclusive, sports fanatic, honest.

MICHEL
TAWIL

Communication Catalyst
AKA – VP MarCom

Marketing and Communication professional with more than 20 years of experience across diverse organizations in the Middle East & African markets. Started his career in advertising with Publicis, handling international clients such Nestle, Audi and Panasonic. He then moved to British American Tobacco where he held different senior regional roles in brand marketing, strategy and sales.

Background: British American Tobacco, Department of Culture and Tourism in Abu Dhabi, Publicis.

Attributes: Strategic, insights master, inspiring and inclusive, sports fanatic, honest.

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