Driving engagement in one of the region's most competitive automotive markets.
Chery UAE needed to break through in a saturated automotive market dominated by established legacy brands � building brand awareness, trust, and community among UAE car buyers across multiple demographics.
ATC crafted a data-informed social media strategy combining dynamic video content, community-first storytelling, and platform-specific formats. We developed a content calendar anchored to key automotive moments and cultural touchpoints across the UAE, turning Chery's social channels into a high-performing brand engine.