SCZone COP27 Campaign
Integrated Media · Energy

SCZONE

Elevating SCZone's global profile during COP27 through high-impact TV and OOH placements at the world's busiest airports.

THE CHALLENGE

SCZone needed to strengthen awareness and visibility among global and regional business audiences during COP27 — reaching decision-makers, investors, and policy influencers at a moment of maximum international attention on climate and energy.

OUR APPROACH

Premium TV Placement

Selective presence across leading international and regional television news networks, with a focused placement strategy within business and economy programming aligned to the target audience's interests.

Airport & OOH Dominance

Out-of-home assets deployed across capital airports in primary markets to raise awareness and invite participation in COP27 — capturing global business travellers at key transit hubs.

MARKETS & LOCATIONS

Primary Markets
UAE France Germany UK USA China
Airport Locations
Dubai International Airport Paris Charles de Gaulle Frankfurt Airport London Heathrow JFK International Beijing Capital International

THE WORK

SCZone Airport OOH SCZone Digital Screen SCZone Times Square SCZone Bloomberg TV